How much does it cost to make a Roblox game?

Short answer

A commercial Roblox game costs between £8,000 and £150,000+ to build. A playable prototype or vertical slice runs £8,000–£15,000, a focused commercial build with one strong loop and monetisation lands at £25,000–£60,000, and a full live-service title with progression, economy and seasonal content costs £60,000–£150,000+. Day rates for experienced Luau engineers sit at £550–£950.

Prototype / vertical slice	£8,000 – £15,000 (3–5 weeks)
Focused commercial build	£25,000 – £60,000 (8–12 weeks)
Full live-service title	£60,000 – £150,000+ (14–20 weeks)
Luau engineering day rate	£550 – £950 per day

What actually drives the price

Cost on Roblox is driven by systems, not by art volume. A game with one loop and a simple shop is cheap to build and cheap to run. Every additional persistent system — progression, trading, matchmaking, seasonal content, an economy with real sinks — multiplies engineering and QA time.

Number of persistent server-authoritative systems
Economy depth: currencies, sinks, premium bundles, trading
Mobile performance targets — most Roblox traffic is phones
Whether you need original art and animation or can use a stylised kit
Live-ops after launch: content cadence, moderation, events

Why cheap builds usually cost more

The most expensive Roblox project is the £6,000 one that has to be rebuilt. Under-priced builds typically skip server authority, so the game gets exploited within days of traction, and skip telemetry, so nobody can tell why retention is falling. Budget for a feasibility and economy model before production — two weeks of modelling regularly removes six figures of wasted build.

How we price it

We scope in two weeks, then quote a fixed price against a fixed scope with a launch date. You see the economy model and the retention targets before any Luau is written, and production runs in two-week sprints with a playable build at the end of each one.

Frequently asked

Can you make a Roblox game for £5,000?

You can buy a prototype at that level, not a commercial game. Below roughly £8,000 you are paying for a demo without server authority, analytics or an economy — none of which can carry a live player base.

Is it cheaper to hire a freelancer?

Per day, yes. Per shipped game, usually not — a solo developer cannot cover Luau engineering, UI, art, economy design and live-ops, so multi-discipline projects stall or need a studio to finish them.

What does ongoing live-ops cost?

Retainers typically run £4,000–£20,000 per month depending on content cadence. Games without a live-ops budget decline within weeks of launch regardless of build quality.

Next steps

Want this answered for your project specifically?

Fixed scope, fixed price and a launch date within 48 hours of a first call.

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