Our story

    We build commercial Roblox worlds from the UK.

    Roblox Game Development is a UK-based studio helping brands, agencies and IP holders launch, scale and monetise experiences on the world's largest UGC games platform.

    40+
    Roblox worlds shipped
    50M+
    Monthly players reached
    +34%
    Avg. Day-7 retention lift
    6 yrs
    On the Roblox platform
    Since 2019

    How we got here

    We started building on Roblox in 2019 as a spin-out from a London games agency. The brief was simple — Roblox was where the next generation of players lived, and the brands we worked with needed a partner who could ship there without the "vendor" tax most agencies were charging for a platform they barely understood.

    Six years later we've shipped forty-plus worlds — branded activations that outperformed paid social, IP-adaptation obby games that hit the Roblox front page, and full multiplayer economies with live-ops teams behind them. Every one of them was designed, coded and tuned by senior engineers and designers — never passed down a global delivery chain.

    Today we work with brands, media companies, publishers and IP holders who want a UK studio partner they can actually pick up the phone to. If that sounds like you, we'd love to talk.

    "The only agency on our roster we've never had to brief twice."

    Client · Global Media Group

    What makes us different

    Ship-fast studio

    Small, senior teams. Two-week vertical slices. No agency layers between you and the people writing Luau.

    Platform-safe

    COPPA-aware, trust-and-safety-first, publishing-ready. We ship inside Roblox's rules, not around them.

    UK-based, global players

    Team in London and Manchester. Games live in every English-speaking Roblox region.

    Live-ops native

    Every world we ship is instrumented. Retention is a launch metric, not a Q2 promise.

    Let's build

    Have a Roblox brief?

    Tell us about the idea — we return a scoped quote within 48 hours.